This collaboration between Rose (as Velocolour) and Carl (the former Poka Cycle Accessories) was orchestrated by ING Direct and Curbside Cycles back in 2010. After some amazing customization this bicycle was auctioned off to the 1000th member of Cycle Toronto (then called Toronto Cycling Union).
ING wanted their logo somewhere on the bicycle but opted out of the traditional decal for something a little unexpected, like a hand cut lion chain guard.